Who We Are
InSight Marketing is a marketing agency headed by Rocco Cipriano and a talented team of marketing professionals who augment Rocco’s strong strategic focus with award-winning execution to produce very effective and cost efficient marketing programs for our clients.
“We achieve excellent results for our clients with a process that achieves our client’s objectives, while budgeting marketing dollars in the most cost efficient manner.” – Rocco Cipriano
Click the links on the right to learn more about our approach and expertise.
Rocco Cipriano — President & Founder
Seasoned marketing professional with over 30 years experience in the fields of advertising, marketing and graphic design.
Author of best-selling book on brand marketing – Branding Insights for Small Business. He has won numerous awards for his design and advertising work and is a graduate of Parson School of Design in New York City.
Kate Mayer — Copywriter, Social Media, Public Relations
Kate Mayer is a valued member of InSight Marketing’s creative marketing team. Kate is an excellent copywriter and handles much of the agency’s Social Media and Public Relations duties.
Kate brings over a decade’s experience of marketing know-how and innovative writing to best serve InSight Marketing’s clients.
Spencer Karel — Account Executive, Business Development
Spencer joins our team as an account executive and new business development director. He is also a helicopter pilot and has owned and operated helicopter and jet charter companies.
Samantha Cipriano — Administrative Assistant
Sammi helps keep the office in order and the business humming. She’s also available to the President on a 24/7 basis unless she’s off to school where she is majoring in English and History.
Harmonie Ponder — Search Engine Optimization, WordPress, Web Designer, Programmer
Harmonie Ponder is a Search Engine Optimization pro and WordPress expert. She’s a master at internet marketing and brings over a decade of online marketing experience and success to the InSight Marketing team.
Jake M. — Designer and Web Programmer
Jake is a talented designer, web programmer and Flash artist. He keeps InSight Marketing at the cutting edge of our technological capabilities with his skill and ongoing study of the ever fluid web environment.